'Corridor talk' : Entrepreneurship lessons from the 'corridors' of IIMA

Entrepreneurship one-liners from the corridors of IIMA.... 

Biggest question for a start-up - Will the dogs eat the dog food

Entrepreneurship is the Pursuit of opportunities without being limited by the resources at hand

Bet on the jockey not on the horse

Tame uncertainty – transfer it to others

There are two moments of truth in the life of a start-up– the first order and the reorders

There are vitamins and there are painkillers, choose what you want to use to satisfy an unmet need

Don’t marry assumptions, divorce them as soon as they get old

Don’t ask the taste of iron from the iron-smith, ask it from the horse

Do not hire the chef before you identify the recipe

If you hire a chef to do X, he will only do X

Say it truthfully, say in completely and say it first

The color of money is more important than the money itself

In a hurricane eve the turkeys can fly

If all I have is a hammer, I treat everything as a nail

A team with B idea > B team with A idea

Would you rather be rich or rather be a king

Rather rule in hell than serve in heaven

Passion for the idea and passion for the business are not the same

Fueling desires lead to more desires

Trust = Credibility + Reliability + Intimacy / Self-orientation

Metcalfe’s law states that the value of a network is proportional to the square of the number of 

connected users of the system.

If the rate of change on the outside exceeds the rate of change on the inside, the end is near

QSQT – Quarter se quarter tak.

If you want to make someone redundant give them inspection jobs

A crisis is a terrible thing to waste

You need big, hairy and audacious goals (BHAG)

If you can’t innovate, be a fast follower

Components of innovation strategy

The place where you add the most value, is also the place where there is the most uncertainty

URL - Ubiquity first, revenues later

Hire for attitude not for skill

Hard is soft, soft is hard

A cleaning lady in the office can tell more about the company, than anyone else in the company

Start-up – is like having a baby – you can read a lot about it, but you have to experience it to know what it really means and what goes with it